Digital Marketing Consultant - Northern Ireland

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Thinking about hiring a digital marketing consultant here in Northern Ireland? 

Allow me to introduce myself…

Who Am I?

My name is Daniel McCarry. I’m a digital marketing consultant, based in Belfast, working throughout Northern Ireland and the Republic of Ireland. 

I created Counter Digital in 2015 and have operated under that name for the last 5+ years. During that time I have worked with hundreds of businesses, brands and organisations, helping them with specific digital marketing projects, campaigns and training. 

I combine years of practical hands-on experience, with the theory and education of multiple qualifications from respected institutions, including the Chartered Institution of Marketers and the Institute of Data and Marketing. 

I like to think that means I can offer you expert strategy and practical support. 

If you want to find out more about me, you can check the Counter Digital About page here, or my own mini online CV here

What does a Digital Marketing Consultant do?

Digital marketing consultants can also be referred to as freelancers, advisers, or specialists/experts, but essentially we deliver specific digital marketing support. 

This can be different for each consultant. We’re not all the same…even if it does seem like it sometimes! 

Each project or client can be different, but generally my work falls under three key areas of delivery:

    • Ongoing support: A business that needs daily support in managing and delivering their digital marketing

    • Project support: A business that needs support for a limited period of time

    • Workshops/training: A business that wants to train or upskill specific staff members

The above delivery methods can be used across a range of tactics and services but I primarily focus on social media (organic and paid), PPC advertising (e.g. Google Ads), and SEO (search engine optimisation). 

You can check out more about my Services by clicking here

Results / Testimonials

Results are obviously extremely important. That’s the name of the game, especially in digital marketing where metrics are so readily available. 

A few Counter Digital results include:

    • 2100% Return on Ad Spend (ROAS). Meaning for every £1 spent, we generated £21 in sales return using Facebook Advertising

    • 50,000+ unique organic users to a website via one blog post

    • Increased email open rates from 22.5% to 50%

If you don’t know what those numbers mean, I can help. If you do know what those numbers mean, but you still aren’t convinced, then click here to read some Testimonials from previous clients.

Get in touch

If you’re interested in chatting further, get in touch and tell me about your business or project. 

Fill out the form below and I’ll get back to you within 24 hours: